Working New Distribution Methods

Screening shows on other people’s sitespdf

Fox Television Stations Inc. is signing up new affiliates for its news programs: bloggers.

The News Corp. group, which owns 35 TV stations across the country, struck a deal last week with Internet company Critical Mention Inc. to push video segments from its local news shows to blogs and other enthusiast websites.

[…] “The hallmarks of traditional media have been limited distribution and an emphasis on driving an audience to their own properties,” said Will Richmond, president of Broadband Directions, an Internet media consultancy. “Online syndication takes advantage of what the Internet does best — distribute traffic to millions of points. You’re talking about an unlimited number of distributors.”

[…] Traditional media companies are treading cautiously. Many are wary of giving up control of their properties to bloggers. Others don’t have the legal right to syndicate because of contracts that didn’t foresee such relationships. Additionally, systems aren’t fully formed for measuring video viewership across many sites, making it harder to sell the concept to advertisers.

“It may be a departure from what they’ve traditionally known,” said Carolyn Creekmore, senior director of media analytics with Nielsen/NetRatings. “On the other hand, the [Internet] space as a whole is getting a bit more comfortable.”

TiVo sees if you skip those ads

TiVo sees if you skip those ads [via Slashdot]

TiVo revealed the other day that it’s offering TV networks and ad agencies a chance to receive second-by- second data about which programs the company’s 4.5 million subscribers are watching and, more importantly, which commercials people are skipping.

[…] “I promise with my hand on a Bible that your data is not being archived and sold,” said Todd Juenger, TiVo’s vice president and general manager of audience research and measurement.

“We don’t know what any particular person is watching,” he said. “We only know what a random, anonymous sampling of our user base is watching.”

Still, privacy advocates say TiVo’s new data service — dubbed StopWatch — reflects the growing ease with which companies could, if they so choose, collect and exploit vast amounts of information about consumers’ everyday habits.

“It’s a constant struggle to maintain your privacy in the modern era,” said Kurt Opsahl, a staff attorney at San Francisco’s Electronic Frontier Foundation. “We have entered an era in which more and more information about you is being collected and maintained.”

At A Conference Today

So blogging will be sporadic, if not absent: Protocols and Standards for Emerging Technologies: Issues in Synthetic Biology and the Future Internet

Many emerging technologies present a challenging set of potential applications and technical design choices that call for broadly applied standards and usage protocols, whether for regulatory purposes or in order to optimize the interoperability of technology-driven products. This seminar includes three coordinated talks and a discussion period that will explore these issues. Speakers will focus on two current technologies (Internet II and Synthetic Biology) as well as a retrospective examination of examples from the past. Some specific issues the speakers will address include:

  • What is being standardized and protocol-ized, with attention to the technical substance and material consequences of choices. (Internet II – IP addressing conventions, packet header content, BGP and alternatives. SynBio – Standards for couplings of parts, measures of performance, metrics for interaction effects, typologies for classification of biological parts).

  • Standards for both the internet and biological engineering are being redesigned / designed in bits and pieces. What institutions and processes are and should be involved in the selection of standards and protocols? How do perceptions of uncertainty and implications affect the standard-setting process?