The Shoe Drops (updated)

The Times has come to see that being the authority is worth more to them than the TimesSelect subscription revenue: Times to Stop Charging for Parts of Its Web Site

The Times said the project had met expectations, drawing 227,000 paying subscribers — out of 787,000 over all — and generating about $10 million a year in revenue.

“But our projections for growth on that paid subscriber base were low, compared to the growth of online advertising,” said Vivian L. Schiller, senior vice president and general manager of the site,

And others get ideas: Murdoch makes case for free WSJ onlinepdf