Call For Cross-Platform DRM [10:08 am]
Group calls for copy protection Rosetta stone — Of course, you have to agree first on “why DRM at all?”
“The digital media market is in gridlock, lacking both a moral and technological framework, and a strategy for the future,” Thomas Curran, DMP co-founder and former Bertelsmann chief technology officer, said in a speech at the group’s meeting in Osaka, Japan, last week. “Standards governing the interoperability of digital rights management technologies are essential.”
[...] But if well-intentioned, the group’s efforts face high hurdles. Digital rights management tools have proven to be a powerful way for companies to lock consumers into their brands, and interoperability would eliminate that advantage for the market leaders.