Trademarks [5:52 pm]
Starbucks first registered its trademark in Russia in 1997 but did not open any shops here because of the economic crisis of 1998. Then in 2002, as the Russian economy was picking up again, Sergei A. Zuykov filed a request with Russian authorities to cancel the chain’s trademark because it had not been used in commerce in Russia. He then registered Starbucks in the name of a Moscow company he represented as a lawyer.
Mr. Zuykov, a lawyer and a former car alarm salesman who says he has claimed many brands, defended his stake on the name Starbucks for three years, saying that if Starbucks would pay $600,000, he would abandon his registration. The company refused to pay.
He lost his case in November 2005 as Russia stepped up its bid for membership in the World Trade Organization and hewed closer to international standards for the protection of intellectual property.