Experiments in Promotion [4:24 pm]
Pennsylvania uses bloggers to lure tourists
The state tourism office has created six blogs for selected “real people” to record their visits to prime Pennsylvania locations over the summer in exchange for their expenses paid.
“I choose what sites to visit and take it as it comes,” said Robert McCreary, a 37-year-old computer software salesman from Chalfont, Pennsylvania. He has become the history buff of the project, visiting battlefields and monuments and writing about them on the VisitPA.com Web site
[...] Other bloggers are a mountain biker seeking outdoor adventures; a motorcyclist looking to enjoy the open road in this largely rural state; a couple of New Yorkers whose itinerary includes a NASCAR event in the Poconos and milking cows in Amish country; a family of four looking for theme park thrills, and a pair of “culture vultures” who are planning to check out the nightlife in Pittsburgh and go shopping in the Delaware River town of New Hope.

