But Will The Market Go For It? [4:38 pm]
Oh, yeah - I’m buying this - right after I get cable: New DRM Scheme Could Make DVD Players Obsolete
Hewlett-Packard and Philips said Wednesday that they have developed a content-protection system for DVDs, designed to protect users from burning “protected” DTV broadcasts. The encryption system will be built into next-generation DVD players as well as media.
Without a player and disc using the new Video Content Protection Scheme (VTCS) [sic - it should be VPCS], DVD burners won’t be able to record digital video under the new regulations. That will mean that the enormous installed base of DVD players and burners may be forced into obsolescence, executives said.
The new Video Content Protection Scheme scheme is designed to work hand-in-glove with the new FCC “broadcast flag” initiative, scheduled to begin on July 1, 2005. The FCC wants to try and protect content from being passed indiscriminately among private individuals via the Internet and other means. VCTS has been approved by the FCC, the CableLabs consortium of cable providers, and is under consideration by the Japanese ARIB standards body.
From the Philips site on the tech:
Why do you need VCPS?
On 4 November 2003, the United States FCC published its decision on the Broadcast Flag, meaning that after 1 July 2005, digital video recorders in the United States will have to encrypt recorded TV broadcasts that carry the flag. In Japan, a similar regulation already requires the encrypted recording of digital TV broadcast signals.
The implementation of VCPS in DVD+R/+RW equipment and discs is not mandatory, but equipment and discs without VCPS capability will be unable to record or playback TV broadcast in the USA that is protected with the Broadcast Flag.
How do you add VCPS capability to your product?
Adding VCPS capability to DVD+R/+RW equipment and discs is straightforward. Manufacturers of blank DVD+R and DVD+RW media simply need to place VCPS-related information in the ADIP (Address-in-Pregroove) of their discs, which can be done without investing in new manufacturing equipment and without increasing manufacturing cost. Manufacturers of optical drives can add VCPS capability in firmware. Manufacturers of DVD+RW recorders and DVD players need to add an implementation of the publicly available AES cipher in their MPEG decoder ICs.
See this Slashdot thread: The market will decide …